WEBSITE TERMS OF USE
Last updated: September 2026
These terms govern your use of www.w-next.co (the Site).
The Site is operated by What’s Next Initiative Ltd (What’s Next, we, us or our), a company registered in England and Wales under company number 17014635, with its registered office at 27 Old Gloucester Street, London WC1N 3AX, United Kingdom.
By using the Site, you agree to these Terms of Use. If you do not agree to them, please do not use the Site.
1. About this Site
What’s Next Initiative explores how longer lives are reshaping careers, identity and working life. Through the Site, we share information about our research, writing, The Perennial Career Framework®, publications, programmes, speaking engagements and related work.
These Terms of Use apply to your use of the Site only.
Participation in a What’s Next programme or other paid service may be subject to separate terms and conditions provided to you before you enter into an agreement with us. If there is any conflict between these Website Terms of Use and the terms governing a particular service, the terms for that service will apply in relation to that service.
2. Information, not professional advice
The content on this Site is provided for general information and educational purposes.
Our work is intended to encourage reflection and exploration around careers and working life. Content on the Site does not constitute, and should not be treated as, psychotherapy, counselling, medical, legal, financial, investment or other regulated professional advice.
You should use your own judgement and, where appropriate, seek suitably qualified professional advice before making decisions based on information available through the Site.
We make reasonable efforts to keep the information on the Site accurate and up to date, but we do not guarantee that all content will always be complete, current or applicable to your particular circumstances.
3. No guaranteed outcomes
Career decisions and transitions depend on many factors that are individual to each person.
Nothing on this Site represents a promise or guarantee of any particular career, employment, financial, personal or professional outcome.
Testimonials and individual experiences appearing on the Site describe the experiences of particular participants. They should not be understood as a guarantee that another person will have the same experience or achieve the same result.
4. Our intellectual property
Unless otherwise stated, the content of this Site is owned by or licensed to What’s Next Initiative Ltd. This includes, without limitation, text, research, frameworks, methodologies, exercises, illustrations, graphics, designs, logos, names and other materials.
What’s Next Initiative®, The Many Lives of Work® and The Perennial Career Framework® are registered trade marks of What’s Next Initiative Ltd. Our other names, logos, branding and materials may also be protected by trade mark, copyright and other intellectual property laws.
You may view the Site and download or print reasonable extracts for your own personal, non-commercial use.
You may also share links to publicly available pages on the Site and refer to our work with appropriate attribution.
You may not, without our prior written permission:
reproduce, republish or distribute substantial parts of the Site or our materials;
modify, adapt or create derivative versions of our frameworks, exercises or materials for commercial use;
use our materials to provide training, coaching, consulting, workshops or other commercial services;
use What’s Next Initiative®, The Many Lives of Work®, The Perennial Career Framework®, or any of our other names, logos, trade marks or branding in a way that suggests endorsement, affiliation or partnership where none exists; or
remove copyright, trade mark or other proprietary notices from our materials.
If you would like permission to reproduce or use any of our materials beyond the uses allowed above, please contact us at hello@w-next.co.
5. Acceptable use
You may use the Site only for lawful purposes.
You must not knowingly:
misuse the Site or interfere with its normal operation or security;
introduce viruses, malicious code or other harmful material;
attempt to gain unauthorised access to the Site, its servers or related systems;
use automated means to extract substantial amounts of content from the Site in a way that infringes our rights or disrupts the Site; or
use the Site or its content for any unlawful, fraudulent or infringing purpose.
6. Links to other websites and services
The Site may contain links to websites, social media platforms or services operated by third parties.
These links are provided for convenience or additional information. Unless we expressly say otherwise, a link does not mean that we endorse, control or are responsible for the third-party website, service or its content.
Third-party websites and services have their own terms and privacy practices, which you should review when using them.
7. Availability of the Site
We may update, change, suspend or withdraw parts of the Site from time to time.
We do not guarantee that the Site, or any particular content on it, will always be available or uninterrupted. We will not be responsible for interruptions or unavailability that are outside our reasonable control.
8. Our responsibility to you
Nothing in these Terms excludes or limits any responsibility that cannot legally be excluded or limited.
If you use the Site as a consumer, your statutory rights are not affected by these Terms.
We are responsible for loss or damage that is a foreseeable result of our breach of these Terms or our failure to use reasonable care and skill.
We are not responsible for losses arising solely from reliance on general information on the Site where it would have been reasonable to obtain appropriate professional or specialist advice, or for loss caused by circumstances outside our reasonable control.
If you use the Site for business purposes, we will not be responsible for loss of profits, revenue, business opportunities, anticipated savings or goodwill arising from your use of the Site, except where applicable law does not permit such liability to be excluded or limited.
9. Privacy and cookies
Our Privacy Notice explains how we collect and use personal information.
Our use of cookies and similar technologies is explained in our Cookie Notice.
These documents should be read alongside these Terms of Use.
10. Changes to these Terms
We may update these Terms from time to time, for example to reflect changes to the Site, our activities or applicable law.
The version published on this page will apply to your use of the Site from the date it is published. The date at the top of the Terms shows when they were most recently updated.
11. Governing law
These Terms are governed by the laws of England and Wales.
If you are using the Site as a consumer and live outside England and Wales, you may also benefit from mandatory protections available to you under the laws of the country in which you live. Nothing in these Terms is intended to take away those rights.
Any dispute relating to these Terms may be brought before the courts of England and Wales. If you are a consumer, you may also have the right to bring proceedings in the courts of the country in which you live.
12. Contact us
If you have any questions about these Terms or would like permission to use any of our materials, please contact:
What’s Next Initiative Ltd
27 Old Gloucester Street
London WC1N 3AX
United Kingdom
Email: hello@w-next.co
Company number: 17014635
Registered in England and Wales