COOKIE NOTICE

Last updated: September 2026

This Cookie Notice explains how What’s Next Initiative Ltd uses cookies and similar technologies on www.w-next.co.

It should be read together with our Privacy Notice.

1. What are cookies?

Cookies are small files or pieces of information that websites store on or access from your device.

They can be used to make a website work, remember preferences, understand how visitors use a website and support other website functions.

UK rules relating to cookies and similar technologies are principally contained in the Privacy and Electronic Communications Regulations (PECR). Where the information collected is personal data, UK data-protection law also applies.

2. Cookies we use

Our website is hosted by Squarespace.

Squarespace may use cookies and similar technologies that are necessary to operate and secure the website.

We also use Squarespace Analytics and the Squarespace Activity Log to help us understand how visitors use our website. Depending on your cookie choices, this may involve information such as page views, referring pages, browser or device information and IP-address-related information.

We do not currently use:

  • Google Analytics;

  • Meta Pixel;

  • LinkedIn Insight Tag;

  • advertising or retargeting pixels; or

  • embedded YouTube or Vimeo tracking.

If this changes, we will update this Cookie Notice and our consent mechanism where necessary.

3. Categories of cookies

Essential cookies

These cookies are required for the website to operate properly or provide functions you request.

They may support features such as website security, navigation and remembering your privacy choices.

Because these cookies are necessary for the operation of the site, they do not generally require consent.

Analytics and performance cookies

These cookies help us understand how visitors interact with the website, such as which pages are visited and how visitors navigate the site.

We use Squarespace Analytics for this purpose.

Where consent is required, these cookies will be restricted unless and until you choose to accept them through our cookie banner.

4. Your cookie choices

When you first visit our website, you will be presented with a cookie banner.

You can use the banner to accept or decline non-essential cookies and manage your preferences.

Essential cookies cannot be disabled through the banner because they are required for the website to function.

You can change your cookie preferences later using the cookie-preference control available on the website.

You can also control or delete cookies through your browser settings. Disabling cookies may affect how some parts of the website operate.

5. How long cookies remain on your device

Some cookies last only for the duration of your browsing session and are deleted when you close your browser.

Others are persistent and remain on your device for a defined period or until you delete them.

The duration of individual Squarespace cookies may vary depending on their purpose.

6. Changes to the cookies we use

We may update the technologies used on our website from time to time.

If we introduce new analytics, advertising or other non-essential technologies, we will review whether consent is required and update this Cookie Notice and our cookie banner as appropriate.

7. Contact us

If you have questions about our use of cookies or similar technologies, please contact:

What’s Next Initiative Ltd

27 Old Gloucester Street

London WC1N 3AX

United Kingdom

Email: hello@w-next.co